Privacy Policy

Privacy Policy

for Thriftize Marketing Ltd
Last updated: July 1, 2024

1. Introduction

 

Welcome to Thriftize Marketing. We are committed to safeguarding the privacy of our website visitors, clients, and other stakeholders. This policy outlines how we collect, use, and protect your personal data in compliance with the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018.

 

By using our website and services, you agree to the collection and use of your data as described in this privacy policy.

2. Who We Are

Thriftize Marketing is a digital marketing agency based in Birmingham, UK. We provide various digital marketing services, including SEO, PPC, social media marketing, web design, and development.

3. Information We Collect

We may collect, store, and use the following types of personal data:

  • Contact Information: Name, email address, phone number, postal address.
  • Demographic Information: Age, gender, location, and preferences.
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform.
  • Usage Data: Information about how you use our website, products, and services.
  • Marketing and Communications Data: Your preferences in receiving marketing communications from us and your communication preferences.
  • Transaction Data: Details about payments to and from you and other details of services you have purchased from us.

4. How We Use Your Data

We use your personal data for the following purposes:

  • Service Delivery: To provide and manage the services you request from us.
  • Communication: To communicate with you, including responding to inquiries, providing customer support, and sending updates and marketing materials.
  • Marketing: To send you information about our services and updates that may be of interest to you. You can opt-out of marketing communications at any time.
  • Analytics: To analyze and improve our website, products, and services.
  • Legal Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.

5. Legal Basis for Processing Your Data

We rely on the following legal grounds for processing your personal data:

  • Consent: Where you have given us explicit consent to process your data for specific purposes.
  • Contractual Necessity: Where processing your data is necessary for the performance of a contract to which you are a party.
  • Legitimate Interests: Where processing is necessary for our legitimate interests, such as improving our services, unless those interests are overridden by your rights and interests.
  • Legal Obligations: Where we need to process your data to comply with a legal obligation.

6. Sharing Your Data

  • Service Providers: We may share your data with third-party service providers who assist us in providing our services (e.g., hosting services, email delivery services, payment processors).
  • Legal Requirements: We may disclose your data if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
  • Business Transfers: If we are involved in a merger, acquisition, or asset sale, your data may be transferred to the new owners.

7. International Data Transfers

Your personal data may be transferred to and processed in countries outside of the UK. We ensure that any international transfers of your personal data are done in accordance with applicable data protection laws, including ensuring adequate safeguards are in place.

8. Data Security

We take the security of your personal data seriously and have implemented appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

9. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements. We will securely dispose of your data when it is no longer needed.

10. Your Rights

You have the following rights regarding your personal data:

  • Access: You have the right to request a copy of the personal data we hold about you.
  • Rectification: You have the right to request that we correct any inaccuracies in your personal data.
  • Erasure: You have the right to request that we delete your personal data, subject to certain conditions.
  • Restriction: You have the right to request that we restrict the processing of your personal data in certain circumstances.
  • Data Portability: You have the right to request that we transfer your data to another data controller.
  • Objection: You have the right to object to the processing of your personal data where we rely on legitimate interests as the legal basis.
  • Withdraw Consent: You have the right to withdraw consent at any time where we rely on consent to process your data.

To exercise any of these rights, please contact us using the contact details provided below.

11. Cookies

Our website uses cookies to enhance your browsing experience. Cookies are small text files that are stored on your device when you visit our website. For more detailed information on the cookies we use and your choices regarding cookies, please see our Cookie Policy.

12. Analytics programs

This Website uses Google Analytics to collect information about you and your behaviors. If you would like to opt out of Google Analytics, please visit https://tools.google.com/dlpage/gaoptout/.

13. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on our website. You are advised to review this policy periodically for any changes.

14. Contact Us

If you have any questions about this privacy policy or how we handle your personal data, please contact us:

15. Changes to Privacy Policy

We reserve the right to amend this Privacy Policy at any time. We will notify you of any changes to this Privacy Policy by posting the updated Privacy Policy to this website or application.

16. Questions

If you have any questions about this Privacy Policy, please contact us at info@thriftizemarketing.com