+65% Increase in Organic Traffic
About Lentille Photography
Lentille Photography is a high-end boutique photography studio based in Houston, Texas, specializing in maternity, newborn, and family photography. Owned by Allison Craig, the studio is known for its elegant and timeless photographic style, offering clients a luxurious experience complete with custom styling and professional makeup services. Lentille Photography is dedicated to capturing intimate, unforgettable moments for families, ensuring that every session is a cherished memory.
The challenge
Operating in a competitive market, Lentille Photography faced difficulties in ranking prominently for local search terms related to its services. Despite a strong reputation and a beautiful portfolio, the studio needed to improve its visibility in local search results to attract more potential clients from the Houston area. Lentille Photography turned to Thriftize Marketing to develop a robust local SEO strategy aimed at increasing organic traffic and improving local search rankings.
Services Used:
STRENGTH IN NUMBERS
Business impact
After implementing Thriftize Marketing’s local SEO strategy, Lentille Photography experienced substantial growth in online performance. The targeted approach led to significant improvements in the studio’s local search visibility, organic traffic, and client inquiries. The key results included:
Increase in organic traffic
Increase in contact form submissions from local visitors
Esteemed digital marketing solutions
Thriftize Marketing provided Lentille Photography with a customized local SEO plan, focusing on optimizing the website for Houston-area search terms and improving the overall site structure. This included on-page SEO enhancements, local keyword targeting, and directory listing optimization to boost the studio’s presence in local search results.
Allison Craig, the owner of Lentille Photography, shared her positive experience:
“Partnering with Thriftize Marketing has transformed our online visibility. Their local SEO expertise has helped us connect with more families in Houston, resulting in a steady increase in bookings. They truly understand the unique needs of a local business like ours and have delivered outstanding results.”
- Local keyword targeting focused on high-intent search terms specific to the Houston market
- On-page SEO optimization to enhance site structure, meta descriptions, and content relevance
- Local directory listings and citations to build the studio's authority and improve search rankings
- Content marketing focused on engaging and informative blog posts to attract local visitors
